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Brando is one of the many online PR companies Sony Ericsson makes use of, and has created a new viral campaign for the W595 making excellent of the Halloween period. The campaign involves both Facebook, Google Maps and YouTube APIs, and should eventually end up in a personalized prank video on YouTube that you can share with friends.

I must say this campaign is rather entertaining and incredibly far-reaching. I’m sure a lot of you will join in on it, right?? Don’t forget to post a link to your video in the comments once you have pranked your friends with a video, and we’ll make sure to include it in this post.

Check out the campaign site here and the videos at the YouTube page here.

This entry was posted on Thursday, October 23rd, 2008 at 10:25 pm and is filed under campaign, entertainment, fun, w-series, walkman. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.