Remember that mysterious under-construction site that went online a few days ago? Well, now we know what it’s for. But first, a link to the actual site:
http://www.sonyericsson.com/mine/

Apparenly, using the site, you can create style-up covers for your W508 and naturally buy the finished product afterwards. Pretty neat, huh? But there’s more! There’s a competition that awards the best designs with some pretty neat prizes (i.e. a PS3, a pair of wireless speakers, a W508), the winners of which are determined by popular vote. So even if you don’t own a W508, it’s worth it to take part. Hit the source link for pictures.

Source: Fanklub.se

[Thanks, rune and TmZ!]

And here we have yet another review straight from the GSMArena testing grounds. It’s about the mid-end W508 walkman clamshell – W980’s little sibling. Ther review is generally quite positive. They praise the sound quality (save for the frequency response), its overall functionality, considerigng it’s a mid-range phone, and the attractive price. Hit the source link to have a look at it.

Source: GSMArena

C510:

Click here to view the embedded video.

W508:

Click here to view the embedded video.

Source: SE-society via SE-NSE forums

You’ll find the video after the break. It starts on its own.

Today Sony Ericsson announces the successor of W380 – the W508. Similar to its predecessor, the phone’s exterior features 3 buttons which control the music playback and one OLED display, hidden underneath the glossy top part. Unlike the W380 though, it comes in a much sleeker, yet less extravagant body.

- “The W508 Walkman phone builds on our iconic Walkman range and the successful W380,” said Alexandre Cardon, Global Product Marketing Manager for Music at Sony Ericsson, and continues: “For those who like to express their style and individuality through their mobile phone we’ve brought our creative design team in to design stylish changeable covers so that W508 offers a truly interactive and individual experience.”

As a midrange Walkman phone, the W508 runs on the A2 platform and thus features SensMe and Shake Control (now with light effects!) in its Music player menu. TrackID is there as well, now also boasting text search. The phone comes with a 1GB M2 memory card. Some people will be delighted to know that it also comes with 1 additional Style-Up cover, which can be swapped with the phone’s generic one at any time. They’re quite well designed, too.

The other, rather differentiating thing about the phone is its ability to mute phone calls and alarms with a sweep of one’s palm, just like on the W380. This is what Sony Ericsson calls gesture control. Otherwise, the W508 packs all of your standard mid-end specifications, including a 3.2 mega pixel camera with PhotoFix and Photo/Video blogging, quad-band GSM / EDGE, 2100 MHz UMTS / HSDPA (tri-band 3G for America), Bluetooth 2.0 with A2DP and a 2.2″ internal screen. Both screens are scratch-resistant. As a last note, I’d like to add that the phone also features the newly-introduced YouTube player (embedded in the Media center), as well as MMS and SMS conversation messaging (chat view).

It measures 93.5 x 50 x 14 millimetres and weighs in at 98 grams. The W508 will be available in selected markets from the second quarter of the year. It will come with several different Style-Up covers; Architectural Purple, Forest Green, Metal Grey (main colour), Midnight Summer, Mysterious Graffiti, Poetic White (main colour), Radial Blue, Splashed Art, Street Hip-hop, and Sunny Orange. The phone comes in the two main colour variants, and with one StyleUp cover bundled.

As a whole, I think this is a rather nice phone and will gain great popularity, especially among the youngsters. If priced accordingly, of course.

Read more about W508 at the official website.