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Along with the launching of Entertainment Unlimited, Sony Ericsson showcased an upcoming mobile phone by the concept ‘Idou’, which is going to give us a glimpse of what lies ahead for us, and what Sony Ericsson is currently working on. The ‘Idou’ is one of a number of projects that will be launched this year under the umbrella of Entertainment Unlimited.

The ‘Idou’ is a cameraphone with special focus on media. It will feature a 12.1-megapixel camera with auto focus and an array of advanced camera touch features and a xenon flash. I’m guessing the sensor in this phone will the Sony’s new 1/2.5-inch 12.25 megapixel sensor for mobile phones. That would be awesome! The Media menu will now be fully optimized for the 3.5-inch 16:9 widescreen touch screen, and will enable you to tap directly into your favourite movies, TV-series, video clips and tracks.

The phone will be based on what will become the Symbian Foundation operating system, which means that thousands of applications will be available online. PlayNow will be pre-installed, and will allow you to personalize the phone.

- “Entertainment Unlimited is at the core of Sony Ericsson’s philosophy, building on the strength of our great entertainment assets such as Walkman and Cyber-shot phones and our unique service and applications integration.  Many of the strategic initiatives we’ve announced in the past year have laid the internal framework to launch this new consumer proposition to the market and Sony Ericsson is now ready to drive the next wave of market development with Entertainment Unlimited”, said Hideki Komiyama, President at Sony Ericsson, in a press release.

The ‘Idou’ will be available during the second half of 2009 - naturally marketed by a different product name.

Filed under: Announcement, C series, Camera, Cyber-shot, Entertainment Unlimited, New phone, News, Prototype, Symbian, Symbian Foundation, Upcoming
Tags: Camera, camera phone, Cyber-shot, Idou, Symbian Foundation, Upcoming, widescreen

(10 votes, average: 4.60 out of 5)

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Also announced today is the C901, which is a bit of a surprise to me. It’s not a global announcement like the other products, which is why I didn’t expect it would be announced today. The C901 will be available in selected markets only.

In terms of features, the C901 is very much like the C903. All the same camera features, including a 5-megapixel camera, auto focus, Smile shutter, BestPic, Smart Contrast, Face detection, PhotoFix, geo-tagging, etc. On top of that, it adds a xenon flash instead of a photoflash LED.

Other features include chat view messaging, YouTube, Fm-radio with RDS, built-in accelerometer, Bluetooth, 3D gaming, video calling, Google Maps, etc.

The battery is good for up to 9½ hours of talk or 430 hours of standby time.

The phone measures 105 x 45 x 13 millimetres and weighs 107 grams. It’s a quad-band GSM / dual-band HSPA phone.

It’ll be available during Q2 in three variants; Noble Black, Sincere Silver and Precious Peach.

You can find much more about the C901 right here!

More pictures of the C901 after the break!

Continue reading “Sony Ericsson announces the C901 for selected markets”

Filed under: C series, Camera, Cyber-shot, New phone
Tags: C901, Cyber-shot

(16 votes, average: 4.00 out of 5)

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Along with the W395 and car Bluetooth accessory AB900, Sony Ericsson also announced the midrange C903 Cyber-shot phone. If you ask me, the C903 is one of Sony Ericsson’s most important products in a long time, as it combines a great deal of features, a small size and a decent price tag.

The C903 is a rather stylish Cyber-shot slider, making it the second slider phone in the Cyber-shot range of products. Its unique design touch has to be the sliding lens cover on the back, which makes it look a lot like a real digital compact camera. Behind the lens cover is a 5-megapixel camera with auto focus, as well as a Photoflash LED.

It’s got quite a bit of photo features, this one… Face Detection of up to three faces; Smile Shutter to automatically snap a picture when a person is smiling; BestPic to rapidly take up to nine full resolution pictures in a second; Snapfish printing service by HP; Photofix to apply minor corrections to your images, geo-tagging with the built-in a-GPS; TV-out; photo /video blogging; image / video stabilizer; and finally support for both Flickr and Picasa on your mobile. Phew.

- The C903 Cyber-shot adds a creative and stylish mobile phone to our mid-range segment, said Daniel Sandblom, who’s the Global Business Marketing Manager at Sony Ericsson.
- The C903 Cyber-shot furthers Sony Ericsson’s digital camera heritage and makes capturing special images even more memorable, he continued.

Okay, enough about the camera. What kind of phone is this, anyway? Well, it’s a quad-band GSM phone with support for EDGE networks / dual/tri-band HSPA (850 / 1900 / 2100 MHz) phone, depending on the variant. There’ll be a C903a with tri-band HSPA.

It’s got a 2.4-inch scratch-resistant TFT display, capable of displaying up to 262.144 colours. The resolution of the display is QVGA - 240 x 320 pixels.

If we take a closer look at its features, we find chat view messaging, Bluetooth, Java, motion gaming using the built-in accelerometer, FM-radio with RDS, Media, YouTube, Walk Mate and Tracker applications, PictBridge, Google Maps, 3-month trial version of Wayfinder Navigator, and so on.

I think it’s also worth mentioning that the C903 will in fact be Sony Ericsson’s first phone to include an e-manual on the phone. This was first mentioned some months ago in a post about Sony Ericsson aiming to be the champion of sustainable development.

The phone measures a good 97 x 49 x 16 millimetres and weighs only 96 grams. One could say that it’s a slightly stripped version of the C905. Battery life is said to be 10 hours of talk or up to 400 hours of standby time.

The C903 will be available in selected markets in Q2 this year in three colour variants; Glamour Red, Lacquer Black and Techno White. No final price has been set as of yet, but considering it’s a mid-range product, it’ll be relatively low.

More pictures after the break!

Continue reading “Sony Ericsson announces the brilliant mid-tier C903″

Filed under: C series, Camera, Cyber-shot, New phone
Tags: C903, Cyber-shot

(8 votes, average: 4.00 out of 5)

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Sony Ericsson has a trend of creating these small, cool mini-sites that either feature a product (range) or a specific new feature or application. Therefore, it’s not surprising to see that they’ve published a mini-site for the newly announced C510, mainly focusing on its Smile Shutter technology, while throwing in a handful of nice photography tips and tricks - most of them are definitely worth checking out. You can check out the mini-site for yourself on the link below.

www.sonyericsson.com/smileshutter/

Filed under: C series, Camera, Campaign
Tags: C510, Cyber-shot, smile shutter

(1 votes, average: 5.00 out of 5)

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The rumoured Sony Ericsson C510 Cyber-shot phone was officially announced today, a full day ahead of CES in Las Vegas. The C510 is a quad-band GSM / EDGE and 2100 MHz UMTS / HSDPA (tri-band 3G for America) phone, and will be Sony Ericsson’s first phone to feature Smile Shutter from the get-go.

The C510 features a 3.2 megapixel camera with auto focus, Smile Shutter as mentioned before, Face Detection (detect up to 3 faces at a time), PhotoFix, geo-tagging (by cell ID), lens cover, illuminated camera shortcut keys and much more. It doesn’t come with a memory card bundled, which is a bit of a bummer seeing this is a camera phone, but its internal memory of 100 megabytes should hold a fair amount of pictures.

If you feel like printing your pictures, the C510 features HP’s Snapfish service, so you can send print orders right from your phone and have them delivered at home.

- “We have been leaders and innovators in the camera phone segment since the company was started,” said Sven Totté, Head of Imaging Marketing at Sony Ericsson, and continued: “Now we are delighted to unveil the C510 Cyber-shot, our most accessible Cyber-shot phone to date which includes a host of new features normally found on more premium phones. Features like Smile-Shutter, YouTube integration and Snapfish by HP integration make the C510 Cyber-shot a really fun mobile phone to use. This phone will enable us to engage new markets and consumers to our Cyber-shot phone experience.” Continue reading “C510 is the new Cyber-shot phone”

Filed under: Announcement, C series, Camera, Cyber-shot
Tags: Announcement, C510, Cyber-shot

(8 votes, average: 4.63 out of 5)

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