Loading ...Sony Ericsson: WiFi Is Dead
It has been reported that the head of marketing at Sony Ericsson (could this be John Bernard?) has said that “WiFi is dead” and that it’ll soon be replaced by much faster mobile network communications. He also compared WiFi hot spots to the invention of the telephone box.
What do you guys think of this statement?
Filed under: Corporative, Technology, Web
(1 votes, average: 1.00 out of 5)
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‘Soon replaced’ doesnt sound right to me. Even if better standards are introduced:
1 there will be a huge lag before they become commonplace (people have to replace handsets, which takes time, particularly before SE release them!)
2 new standards cost alot of money (for the rest of us at the bottom who have to pay full price for handsets, cost is a problem),
3 wifi hotspots wont be replaced overnight (Things like this are expensive and only will be replaced when the market demands it),
4 there is no immediate need to replace wifi, so anyone using it would probably be hesitant to do so,
5 wifi is not cheap or common enough worldwide to already be replaced by a new standard, to the consumer it is still fairly high end, so its still perfectly viable,
6 noone really needs a mind bogglingly fast connection while at a cafe or an airport, theyd probably want to just check the odd email, read the odd article, perhaps stream a video, and wifi is good enough for all of this.
Perhaps he meant removing the need for a hotspot all together. Thats all well and good and viable, the latest such download protocol is HSDPA, and thats all fine, but then were stopped dead in our tracks by the usual problem: Data plans. Operators charge substantially for these services, and if using the internet while out and about is going to cost you £300 odd pounds a month, you most likely wont. So give me wifi any day.
s***, does this mean that there will be no wifi apadtor for the A200?
Interesting however at the same time it Sounds very intriguing to me. perhaps they are planning to bring Japan’s broadband technology onto the next SE series
in australia they fond out gifi
gifi can send 5GBps
De GiFi-chip is 5 mm2 bif, and uses 2W and works via a 60GHz frequentie. and it will be 10 dollar to make
Well.. a statement like that fits nicely with SE’s overall market strategy of whoring themselves to the telecompanies. And is, as any other SE attempt to set the agenda, technologically ridiculous in every respect, and ignorant of who their customers are.
Ha, thats nothing. Hes just the head of marketing. All he would do is decide where to advertise and what to advertise, etc. He doesn’t do a thing towards developing a phone. I bet its just his (possibly uninformed) prediction.
Though I may be uninformed too, but I doubt it.
John is leading the marketing for Vodafone in SE and can not do so general statements
I think it’s too soon. I am pretty sure WiFi will be around for at least another 5-10 years from now. Of course, there will be contenders like HSDPA and HSUPA, but these technologies are still young and quite expensive, not suited for websurfers. I know my phone bill runs quite often over 30 euros on Internet/3G alone and that’s expensive.
He Might of been referring to Wi-Max wich will be similar to WiFi But it will cover a much larger network