PlayNow Arena set to deliver unlimited music downloads to Walkman phone owners
According to the Financial Times, Sony Ericsson is set to announce an unlimited music download service later this month. The service is expected to be an expansion of the already existing mobile downloads service (PlayNow Arena), and we expect it to be for Walkman phones only, although there’s no saying on this yet. It all sounds very exciting, and indeed very interesting! This could be something that’ll add extra value to Walkman phones, other than ShakeControl, SensMe and ClearAudio.
What do you think?
Source: Financial Times
Filed under: Music, Walkman



(10 votes, average: 3.40 out of 5)
Damn, itunes must be dooking in there pants right now!
This better be DRM (and other such limitations) free. I have an 8GB M2, but that doesn’t mean ALL my music is gonna be in the phone.
I hope PlayNow Arena is a significant improvement upon PlayNow which comes on the W960i.
PlayNow as accessed by the W960i is an uninspiring service with extremely poor browsability and searching of what appears to be a very limited catalogue.
PlayNow is one of the things that typifies my many criticisms of the W960i, loaded with features to fill out the specification list but once you dig deeper you find they are either functionally compromised or of limited use.
This will be available on ALL COMPUTERS with a web browser. Songs will be downloaded in 320kbps mp3-format DRM-free. This means that not only walkman-phone-owners have access, everyone has. To buy and download music directly to you phone, you need a Sony Ericsson-phone.
But any mp3-player works fine if you download the music to you computer.