As a world’s first, Sony Ericsson celebrated the opening of the tennis tournament Sony Ericsson Open (starting today!) by hosting a tennis match on water!
Two of the best tennis players in the world, Serena Williams and Rafael Nadal, tried their luck on this challenging court yesterday. The game took place at the top of the Gansevoort South Hotel in the 110 feet swimming pool near Miami’s South Beach.
This special and cool looking court took 7 days to build and consists of two invisible platforms. This is not really a Sony Ericsson related news (well it is, but not that much), but I simply had to post it because of the cool court!
Filed under: Entertainment, News
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Dee Dutta is the current Head of Marketing at Sony Ericsson and has been in this position since 2003. He has done a brilliant job with Sony Ericsson’s marketing and is also a great part of Sony Ericsson’s tennis sponsorship. He’s a really nice guy, so I’m of course a bit sad to say that he’s now leaving his position at Sony Ericsson in just a matter of days.
- Dee has made an outstanding contribution to the growth of the Sony Ericsson brand and our sponsorship in tennis. We would like to wish him the very best for the future, comments Dick Komiyama, CEO at Sony Ericsson, on Dee’s departure with Sony Ericsson.
Although Dee is leaving, it seems he has been very satisfied working at Sony Ericsson for the last 5-6 years.
This has been a wonderful journey of both personal and professional growth for me. I am very proud of the achievements that my team and I have made in growing the brand and look forward to the next challenge in my career, said Dee Dutta.
Sony Ericsson will announce Dee’s replacement in due course.
Filed under: Corporative, News
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I came across an interesting little article that was linked on Engadget. The article in questions reported that Jaakko Kaidesoja, Nokia’s head of gaming, has been making some bold statements in relation to the much rumoured PlayStation phone. Mr Kaidesoja is quoted as having said “I’m not scared about anybody.”
This was followed up by Mr Kaidesoja questioning Sony Ericsson’s ability to produce a gaming handset: “The real question is how do they [Sony Ericsson] do it? Can they create a link between the PSP games and a phone? Can they do the multiplayer and online stuff? We’ve been doing this for two years and it hasn’t been easy.”
They are certainly interesting comments for Nokia’s head of gaming to make in public. One obvious interpretation would be that Nokia see Sony Ericsson as the manufacturer best placed to release a gaming handset, no doubt parent Sony’s expertise in the field and the PlayStation brand having much to do withsuch a perception.
The other point that one may infer from the comments is that Nokia take the idea of a possible PlayStation handset seriously enough to publicly comment on it. Of course that isn’t proof that such a handset will come to fruition, but it will no doubt add fuel to the rumour conflagration that is blazing brightly around the idea of a PlayStation handset.
Pocket Gamer via Engadget
Filed under: Future, Games, News, Rants, Rumour, Technology
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Sony Ericsson is going to change its old nomenclature of their entire product range. Some among you were surprised of the funky and weird namings of the latest Sony Ericsson products. This scheme will answer almost all of your questions regarding the new namings.
The future names won’t carry the typical “i” in the end of the product name. So the R300 and the R306 are the first phones that follow this new nomenclature. It isn’t really new, since we know the same nomenclature from the Japanese phones already. And here we go:
To get the whole story completed - a brief explanation of the upcoming series and their lower end parts:
• XPERIA vs. G-Series (G stands for: Generation Web)
The G-series is the lower end series compared to the XPERIA series. Both are determined as dedicated smart phone series.
• Cyber-shot - Series vs. Snapshot - Series (new S-series phones)
Cyber-shot has become a well known and well beloved series within the Sony Ericsson portfolio. It will get a new “sub-brand” called Snapshot containing new stylish phones in different form factors poorer equipped than the Cyber-shot models.
• Walkman - Series vs. Radio - Series (new R-series phones)
The smaller brother of the Walkman line will be the poorer equipped Radio line. It will be a nice extension regarding the music department of Sony Ericsson.
Some examples on existing phones:
• C902 - High-End Candybar (Cyber-shot)
• C702 - Mid-Range Candybar (Cyber-shot)
• R306 - Low-End Clamshell (Radio-Series)
Successors will be indexed for example C912… C922… C932, and so on 
As you can see, there are a lot of varieties and combinations… so SE won’t run out of new names that soon 
Filed under: Exclusive, Future, News, Rumour, Uncategorized
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Sony Ericsson today patented a cellphone cover that renders the phone resistant to dust, water and shock arising when the phone is dropped. The cover will be made of two different materials – soft and rigid – to make the cover sturdy and at the same time enabling the user to use the cellphone without taking it out. Nothing earth shattering, we’d say, but newsworthy nevertheless.
(Note from Michell; C702, anyone??)
Continue reading “Sony Ericsson Patents Shock, Water & Dust Resistant Cover”
Filed under: C series, News, Patent
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An upcoming service is to be launched in upcoming Sony Ericsson phones, starting with the W760. This new feature has been developed by Ericsson, and is somewhat of an enhancement of the phone book application on Sony Ericsson’s feature phones. It makes it possible to send instant messages to your contacts from within the phone book. Users will be able to store messages, small notes about self and also avatars in these chat discussions. To me this sounds like an enhanced sort of SMS texting, so let’s wait and see how it’ll work. Ericsson claims that this will bring a more interactive phone book, and could replace the ancient way of getting in contact with people.
As said, this service is to be launched in the upcoming W760, set to be released in June.
[Thanks, Andreas!]
Source: Mobil.se
Filed under: A2 / A200, Future, News, W series
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On new phones’ site at Sony Ericsson’s English and Swedish website, you’ll now be able to find test scores from alaTEST. alaTEST collects and analyses test reviews from various websites, and rate the products.
Via: SEMCBlog
Filed under: News, Web
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Posted by Michell | March 26th, 2008 | 5 views 
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